Usage of Mobile Services By Agri Labors In Adilabad Zone:An Empirical Study.

In the context of the rapid growth of mobile phone penetration in developing countries, mobile telephony is currently considered to lie particularly important for development. Yet, until recently, very little systematic evidence was available that shed light on the developmental impacts of mobile telecommunication.As urban markets become increasingly saturated and as mobile telecommunications transcend technologies, standards, operators and operational zones, the largely untapped rural markets for Value Added Services (VAS) can no longer be ignored. Short Message Service (SMS) lets users send messages from their mobile phones to other mobiles and to email, paging or voice-mail syste'ms. It needs little bandwidth, works well in poor signal areas, is easy and inexpensive to implement. Indeed, the proportion of new mobile subscribers from rural areas indicates the importance of this market segment to sustained mobile growth in India. The increasing popularity of mobile phones among Agriculture Labors, especially among younger generation, is attributed to its low cost and handiness for their basic communication needs.