RETAILING- CHANGE IN FORMATS

This report examines in detail the changing dynamics in the Indian retailing industry at the turn of the 21st century, rpainly driven by the growth of organized retailing sector and increased personal consumption of customers on account of rising incomes, increased exposure to foreign goods and growth in nuclear families and double income families. The Indian retail sector is going through a transformation and this emerging market is witnessing a significant change in its growth and investment pattern. Both existing and new players are experimenting with new retail formats. The paper is going to cover most of the aspects related to retailing like: 1. Types ofretailing. 2. Types of retail stores and non store retailing. 3. Changes that have taken place in retailing over a period of time. 4. Marketing decisions related to retailing. 5. Scope for retailing in India